Job Description:
• Own the creative strategy for multiple ecommerce apparel brands managed internally.
• Evaluate account performance to identify which creative angles, formats, and narratives are driving results.
• Proactively research emerging trends, platform updates, cultural moments, and competitor creative approaches.
• Translate insights into new creative concepts and structured testing ideas.
• Create clear internal briefs for designers, editors, and copywriters to execute efficiently.
• Partner closely with media buying and design teams to align creative output with testing roadmaps.
• Review creative performance data regularly to iterate and improve future strategies.
• Maintain organized documentation, trackers, and internal libraries for creative insights and learnings.
Requirements:
• Hands-on experience developing creative strategy for ecommerce brands.
• Strong working knowledge of paid social platforms, especially Meta, TikTok, and Google.
• Ability to convert performance metrics into actionable creative direction.
• Comfort collaborating cross-functionally in a fast-paced environment.
• Ability to work independently without direct client communication.
• Background in paid social creative strategy, preferably within apparel or fashion ecommerce.
• Strong cultural awareness with a sharp eye for trends, visual storytelling, and messaging.
• Highly organized, proactive, and detail-oriented.
• Strategic mindset with a performance-first approach to creative.
Benefits:
• 100% remote role.
• Flexible schedule with autonomy over execution.
• Opportunity to influence creative strategy across multiple growing ecommerce brands.
• Collaborative team environment with in-house creative and media experts.