Marketing Communications Manager

Baya Systems is inspired by the baya bird, also known as the weaver. Baya birds weave very unique and intricate hanging nests from different materials. The nests are robust and safe while being extremely lightweight and efficient. Baya is a fast-moving Series B startup built by serial entrepreneurs with a vision to accelerate intelligent computing in the emerging chiplet era.  We focus on software-driven, unified fabric solutions for single-die and multi-die systems. We design and license disruptive intellectual property for use in semiconductor chips, with software development platforms to simplify the design process and reduce the time to market for complex System-on-Chip (SoC) and multi-chiplet systems. This enables our partners to innovate and deliver compelling solutions for data center, infrastructure, AI, Automotive, and Edge IoT markets. We are looking for energetic and dedicated individuals share our passion for enabling innovation and excellence in the semiconductor industry that empowers game-changing products and services! Marketing Communications Manager Santa Clara, CA preferred, Austin, TX as well ABOUT THE ROLE  We are looking for a driven and technically literate Marketing Communications Manager to drive and execute Baya's communications strategy across channels. This is a high-impact role sitting at the intersection of product, sales, and brand — ideal for someone who understands the language of engineers and can translate complex semiconductor and chiplet concepts into compelling narratives for multiple audiences.  You will own the messaging, content, and campaign execution that fuels our pipeline, builds category credibility, and accelerates design wins. You will work closely with Product, Applications Engineering, and Sales to produce materials that matter at every stage of the customer journey — from early ecosystem awareness through to licensing and silicon ramp.  This role can be based in any of our hub locations — Santa Clara, Austin, Cambridge, or London — or fully remote, with occasional travel to customer sites, partner meetings, and industry events.  KEY RESPONSIBILITIES  Content Strategy & Development  Support content roadmap: whitepapers, application notes, IP briefs, case studies, blog posts, and video scripts targeted at IC design engineers, SoC architects, FAEs, and procurement decision-makers  Translate complex technical concepts — chiplet interconnect, fabric architecture, multi-die integration — into clear, differentiated messaging for both technical and executive audiences  Collaborate with Applications and Product teams to ensure technical accuracy and relevance across all materials  Campaigns & Demand Generation  Plan and execute multi-channel marketing campaigns aligned to IP product launches, partnership announcements, and trade show calendars  Manage email marketing, LinkedIn, industry publications (e.g. EE Times, Semiconductor Engineering, IEEE Spectrum), and sponsored placements  Track campaign performance across MQL and pipeline metrics; iterate rapidly based on results  Brand & PR  Manage relationships with industry analysts (e.g. Gartner, Omdia, Linley Group) and technical press; coordinate press releases and media briefings  Develop and maintain Baya's brand voice and visual guidelines; ensure consistency across all customer-facing assets  Support executive thought leadership and speaking submissions for key industry events (Hot Chips, OCP Summit, IEEE, DAC, CES, etc.)  Sales & Licensing Enablement  Produce and maintain sales collateral including pitch decks, IP licensing one-pagers, competitive battlecards, and FAE toolkits  Partner with Sales and Business Development teams to tailor messaging for key verticals: datacenter, AI infrastructure, automotive, and Edge IoT  Supporting conversion through the customer journey with announcements, targeted content and technical positioning  WHAT WE'RE LOOKING FOR  Essential  8+ years of marketing communications experience, with at least 3 years in semiconductor, EDA, IP licensing, or adjacent deep tech  Proven ability to write confidently about technical topics — you don't need to be an engineer, but you need to earn the respect of one  Strong track record managing integrated campaigns with measurable pipeline impact  Experience with CRM and marketing automation platforms (HubSpot, Salesforce, Marketo or similar)  Familiarity with MS Office suite, Email campaign tools (Mailchimp,   Familiarity with AI-driven marketing skill sets. Excellent written and verbal communication skills in English  Comfortable working across time zones and collaborating with distributed teams  Self-starters that are hands on and driven to move fast.  Preferred  Experience at a fabless semiconductor company, IP licensor (e.g. Arm, Cadence, Synopsys ecosystem), or EDA vendor  Familiarity with the chiplet ecosystem: UCIe, CXL, die-to-die interfaces, and the broader disaggregated silicon trend  Experience managing or mentoring junior marketing staff  Fluency in a second language relevant to key markets   Background or degree in Electrical Engineering, Physics, or Computer Science — or demonstrable depth in semiconductor products (SoC, chiplet architectures, interconnect IP, ASIC, power ICs)      WHAT WE OFFER  Competitive base salary benchmarked to market (US and UK ranges available)  Performance bonus tied to individual and company OKRs  Equity / options package with 4-year vest and 1-year cliff  Flexible working — remote-friendly with hub offices in Santa Clara, Austin, Cambridge, and London  Budget for industry events, training, and professional development  A lean, high-ownership environment where your work is visible and your voice matters    Compensation: Salary commensurate with experience Performance incentives Comprehensive medical, dental, and vision benefits 401(k) retirement plan Equity