Note: The job is a remote job and is open to candidates in USA. EDF is a company focused on driving better outcomes through data insights. As a Marketing Data Analyst, you will analyze customer behavior and marketing performance to guide strategic decisions and improve effectiveness across various channels.
Responsibilities
- Identifying opportunities to improve marketing performance using data insights
- Analysing channel effectiveness and conversion performance to guide strategy
- Delivering ad hoc analysis across campaigns and initiatives
- Automating and maintaining reporting to support day to day marketing decisions
- Collaborating with cross functional teams to deliver data driven recommendations
Skills
- At least 2 years' experience in a professional analytics role
- Experience supporting marketing teams or analysing marketing performance data
- Experience using Google Analytics to understand user behaviour and marketing performance
- Strong data analysis skills, with the ability to interpret large datasets and present clear insights
- Experience using SQL for data extraction and analysis
- Experience building reports or dashboards using BI tools such as Tableau
- Clear communication skills, explaining complex data to non technical audiences
Benefits
- Potential for an annual bonus
- A market leading pension scheme
- Customisable benefits such as electric vehicle leasing
- Discounted gym membership
- Life assurance
- Tech vouchers
- Experience days
Company Overview