Note: The job is a remote job and is open to candidates in USA. BenchPrep is committed to revolutionizing learning by delivering advanced and flexible learning experiences. They are seeking a Marketing & Sales Coordinator to drive awareness, engagement, and pipeline growth through integrated marketing campaigns and AI-powered prospecting.
Responsibilities
- Own BenchPrep's LinkedIn presence, including content creation, audience engagement, performance reporting, and audience growth
- Support demand generation campaigns across email, social media, webinars, and content to drive awareness, engagement, and pipeline growth
- Support the planning and execution of industry events and sponsorships, including logistics, asset creation, and post-event reporting
- Author blog posts and support content creation efforts that align with sales and marketing objectives, including tracking and reporting on content performance
- Own and optimize BenchPrep's AI BDR program by monitoring outreach performance, analyzing results, and continuously refining messaging, targeting, workflows, and cadences to drive engagement, qualified meetings, and pipeline growth
- Support inbound and outbound pipeline generation efforts through AI-powered prospecting, account research, and strategic outreach
- Generate qualified meetings and opportunities for Enterprise Account Executives using BenchPrep's qualification criteria
- Support the RFP process through coordination, research, and content gathering as needed
Skills
- 1-3 years of experience in marketing, sales development, business development, or a related role
- Strong written communication skills with the ability to craft compelling sales and marketing messages
- Excellent organizational and time management skills
- Proven ability to manage multiple projects and priorities simultaneously
- Strong relationship-building skills
- Analytical mindset with the ability to evaluate campaign and pipeline performance
- Ability to work independently and collaboratively in a fast-paced, remote environment
- Strong work ethic, adaptability, and willingness to take initiative
- Experience with Salesforce, Salesloft, HubSpot, LinkedIn Sales Navigator, or similar platforms is a plus
- Experience working with AI tools and automation platforms is a plus
Benefits
- Medical insurance covering 80% of premiums for you and your dependents.
- Dental, Vision, Short & Long Term Disability, Life Insurance and other Voluntary benefits.
- 401(K) Safe Harbor Non-Elective 3% Contribution
- Flex PTO (our version of unlimited PTO), Wellness Days, Birthday PTO, Winter Break + a generous company holiday calendar
- Annual Learning Stipend of $1,200
- Parental Leave
- $500 towards workstation setup upon hire, and a monthly stipend for other expenses after that
Company Overview