Note: The job is a remote job and is open to candidates in USA. Focal is the world's first autonomous personal comfort platform, creating an AI-enabled robotic heating system. They are seeking a Sales Lead to build the Southern California market, develop key relationships, and establish a sales pipeline from scratch.
Responsibilities
- Own the Southern California market
- You'll build our pipeline from scratch: identifying the right restaurant groups, hospitality operators, and multi-unit chains, and running account-based campaigns to open and close them
- Drive account-based strategy
- LA is a relationship market with one of the most vibrant outdoor dining scenes in the country
- You'll develop a target account list, research key stakeholders, build multi-threaded relationships within priority accounts, and execute a disciplined approach to winning new business, not just working the warmest leads
- Represent Focal on the ground
- You'll be Focal's face in Southern California, attending industry events, building a local network in hospitality and food & beverage, and making sure the right operators know who we are and what we've built
- Lay the foundation for a team
- As the market grows, you'll play an increasingly important role in shaping how Focal scales, contributing to hiring decisions, onboarding future reps, and helping define the playbook for how we sell in new markets
Skills
- 4–8 years of B2B sales experience, with a track record of owning complex, multi-stakeholder deals from prospecting to close
- Proven experience in account-based selling: you know how to build a target list, map an org, and run a disciplined outreach motion
- Deep familiarity with the Los Angeles, Orange County, and San Diego market
- Comfort with ambiguity: you've built pipeline in a new territory or for a new product before, and you didn't wait for leads to come to you
- Early management instincts: you care about developing others and want to build something, not just hit a number
- Genuine enthusiasm for what Focal is building: you understand why the product matters and can convey that authentically to operators
- Existing relationships in hospitality, food & beverage, or real estate are a strong plus
Benefits
- Offers Equity
- Offers Commission
- REMOTE
Company Overview