Note: The job is a remote job and is open to candidates in USA. RealTruck, Inc. is the premier manufacturer and digital destination of accessories for truck, Jeep®, Bronco® and off-road enthusiasts around the world. The Senior Product Category Manager will lead the end-to-end marketing development of critical product categories within the Truck Accessories business, focusing on creating robust category strategies and launching innovative products that drive business growth.
Responsibilities
- Develop robust product roadmaps, crafting business cases, project scoping, and making trade-off decisions
- Lead the development of short/mid/long-term product strategies for complex and large categories. Leverage sound, fact-based analysis and compelling storytelling that resonates with internal stakeholders
- Take ownership of on-going portfolio management as it relates to assigned products
- Transform consumer learnings and insights from various sources into new product concepts. Deliver sound engineering requirements, ensuring solutions are aligned with consumer expectations. Incorporate insights from various research sources into product development and strategy
- Drive innovation acceleration, through effective engagement with advanced development on key innovation spaces, ensuring timely delivery of breakthrough products
- Enable cross-functional collaboration. Gather and align cross-functional teams to deliver product innovations that meet consumer needs
- Collaborate closely with the brand organization to ensure new product ideas and features fit seamlessly within brand consumer strategies
- Develop and maintain strong, trust-based relationships with all functional process partners (i.e. engineering, sales, brand and procurement)
- Assist in creating research plans and discussion guides. Collaborate on necessary physical stimuli for research
- Leverage research output for informed decision-making and continuous process improvement
- Be present in all cross functional engagements, providing thought leadership and driving towards consumer centric solutions
Skills
- Bachelor's degree in a relevant field required
- 9+ years of experience in marketing, product management, industrial design, engineering, brand, or category management required, including 2+ years of experience communicating, collaborating, and presenting to executive leadership
- Proven product development and global business experience required
- Strong organizational skills
- Expertise in applying consumer insights to product roadmap and strategy
- Success in fast-paced environments
- Team player with a strategic and tactical mindset
- Familiarity with Agile methodologies
- Ability to manage multiple projects simultaneously
- Self-starter with minimal oversight
- Comfort with ambiguity and adaptability in project outcomes
- Occasional travel will be required; 15-20%
- MBA preferred
Benefits
- Medical, dental, and vision coverage
- Company-paid life insurance and disability
- 401(k) with company match (eligible the first of the month after you start)
- Wellbeing days
- Parental leave
- Educational reimbursement
- Referral bonuses
- Exclusive employee discounts on RealTruck products
Company Overview