Job Description:
Sr. Manager, Measurement
Overview
The Sr. Manager, Measurement supports the broader analytics and measurement function by coordinating day-to-day measurement requests, partnering with external measurement companies, and ensuring smooth workflow across internal teams. This role sits across brand health/lift, sales lift, foot traffic, and website conversion lift/pixel-based attribution workstreams and is focused on coordination, organization, and execution. The ideal candidate brings hands-on experience from a measurement vendor and is comfortable managing multiple incoming requests across measurement types in a fast-paced environment.
Key Responsibilities
Manage daily incoming measurement requests across brand health/lift, sales lift, foot traffic, and website conversion lift/pixel-based attribution studies, ensuring timely routing and follow-through
Coordinate with measurement vendors on feasibility, study design requirements, timelines, and deliverables specific to each measurement type
Serve as liaison between measurement vendors and internal team members
Support workload management across the measurement and analytics teams
Track study status across concurrent brand health/lift, sales lift, foot traffic, and website conversion/attribution engagements, flagging risks to timelines or deliverables
Maintain clear documentation, tracking, and communication of measurement activities across all workstreams
Collaborate with Analytics team to prepare materials, summaries, and reporting using PowerPoint and Excel, tailored to the nuances of each measurement type (e.g., brand health survey results, geo/store-level foot traffic results, pixel-based conversion attribution)
Contribute to process improvements that streamline measurement operations across vendors and study types
Required Qualifications
3–4 years of experience at a measurement vendor, ideally spanning brand health/lift, sales measurement, foot traffic/location-based measurement, or website conversion lift/pixel-based attribution
Strong organizational and coordination skills, with the ability to manage multiple concurrent studies across different methodologies
Proficiency in PowerPoint and Excel
Ability to manage multiple requests and deadlines
Strong communication skills and comfort working with internal stakeholders and external vendor partners
Experience supporting measurement workflows in a media, analytics, or advertising environment
The annual salary range for this position is $99,500 - $115,000 annually. Placement within the salary range is based on a variety of factors, including relevant experience, and other factors permitted by law.
Benefits available with this position include:
Medical, vision, and dental insurance,
Life insurance,
Short-term and long-term disability insurance,
401k,
Flexible paid time off,
At least 15 paid holidays per year,
Paid sick and safe leave, and
Paid parental leave.
Dentsu also complies with applicable state and local laws regarding employee leave benefits, including providing time off according to the Colorado Healthy Families and Workplaces Act, following its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.
To begin the application process, please click on the "Apply" button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.
#LI-Remote
#LI-BB1
Location:
USA – Remote – Michigan – Eastern Time
Brand:
Amplifi
Time Type:
Full time
Contract Type:
Permanent
Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.
Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to [email protected] by clicking on the link to let us know the nature of your accommodation request and your contact information. We are here to support you.